July 19, 2016 : China’s Monkey King: Hero Is Back

China’s highest-grossing domestic animated film, Monkey King: Hero Is Back, is finally getting distribution in the United States, due to a partnership with DirecTV. Below is the English trailer:

While the trailer doesn’t jump out at me, the movie’s success does have potential significance. Having grossed US$153 million during last year’s release in China on a mere $16 million budget has pushed a lot of other animation features into production.

If this movie’s limited American release and On-Demand rentals prove fruitful, it will only kick things into a higher gear. I believe the increased demand will result in higher budgets and better projects coming out of China.

posted by Pi Visuals at 10:50 am

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